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Quiz: Every Page on Your Business Website Is a (Fill in the Blank)

Sunday, February 28, 2010 by Website Development

Maybe you are a new online marketer who doesn’t match my previous level of ignorance. I often think, “If I had only known then what I know now.” By “then,” I mean my early year or two in my adventure into the quagmire of Internet business. I could fill an entire book with the stupid mistakes I made due to ignorance. It’s a bit embarassing.

Occasionally I try to keep new marketers from repeating my foibles. Tips that if I had known them at the time I began my first Internet business venture I could have started making a decent income sooner, could have spent less time by doing it the right way the first time and wouldn’t have to tell embarassing stories about myself now.

My advice for today is this: Every page on a website is a landing page.

You see, I originally believed that every visitor to my websites would come first to my home page. They would all digest the valuable content there and progress through my site in an orderly fashion, like third graders marching to music class.

If I had been wise enough to engage a professional to explain to me how Internet surfers actually locate my website and how they act once they get there, my websites wouldn’t have looked the way they did those early years. The sites may not have been as pretty, but they might have produced a respectable income. I needed to either contract with an outside expert, take much more time to learn before acting or used an online marketer to build a business website for me–one that actually had a chance of meeting my goals.

My business would have reached a decent level of success much sooner if I had known these things:

* Most people find their destinations by using search engines

* Search engines don’t really care about entire web sites; they think of the web as a huge collection of independent pages

* Recognize that each page on a web site should be created with the goal of achieving the ultimate purpose of the site (obtaining the desired action on the part of the visitor)

* Having tracking software that would allow me to diagnose how real people move through my site’s pages

* More quickly discovering that, cumulatively, the interior pages of my website receive more first time visits than my home page

* Recognize that an aesthetically pleasing page is not the same as a productive page

* Learning that spending some money early on can earn a lot more money down the road–and sooner rather than later

I truly enjoy building websites, so that is not something that I would have wanted to have outsourced. However there are lots of things that I should have outsourced (and that I now do) when I was first beginning.

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Important Design Checklist for Your Business Site

Sunday, February 28, 2010 by Website Development

In business, even the smallest details can make a difference. Your business’s website design is your presentation of your enterprise to the world. Here are five urgent guidelines to check to assure that your business website will perform as it should.

1) Don’t even think about using splash pages

Splash pages are the first pages you see when you first arrive at a website. They normally have a beautiful image with words like “welcome” or “click here to enter”. In fact, they are just that — pretty vases with no real purpose. Do not let your visitors have a reason to click on the “back” button! Give them the value of your site up front without the splash page.

2) Do not use excessive banner advertisements

Even the least net savvy people have trained themselves to ignore banner advertisements so you will be wasting valuable website real estate. Instead, provide more valueable content and weave relevant affiliate links into your content, and let your visitors feel that they want to buy instead of being pushed to buy.

3) Don’t construct hurdles in navigating the website

You have to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don’t know how to navigate, they will leave your site.

4) Provide a clear indication of where the user is

When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don’t confuse your visitors because confusion means “abandon ship”!

5) Use audio only for clear purposes

If your visitor is going to stay a long time at your site, reading your content, you will want to make sure they’re not annoyed by some sound looping on and on at your website. If you insist on adding audio, make sure they have some control over it — volume or muting controls would work fine.

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LunarPages Hosting Review

Saturday, February 27, 2010 by Website Development

LunarPages was fouded in 1998 by a team of veterans in the IT field. Today, the company has well over 150,000 customers and more than 100 employees in locations throughout the world. Boasting services that range from dedicated servers to VPS, LunarPages is one host that seems to have a little something for everyone. Let’s have a closer look to see where this provider ranks among the top the web hosting firms.

Prices and Packages

You are offered a lot to choose from as LunarPages has a wide range of various services. The Basic Hosting Plan is its most popular offering with the longstanding price of only $ 4.95 a month. Well suited for both personal and business users, this package is loaded with features and incentives. The prices offered by LunarPages are definitely among the most competitive ones on the market stretching from managed services to reseller hosting solutions.

The Features

Features are a hot commodity on the marketplace because they can provide tremendous functionality for your website. LunarPages makes sure you have plenty to work with by supplying all the basics and a few advanced tools as well. This impressive menu includes some truly remarkable features like unlimited email accounts, Dreamweaver and FrontPage support, OpenPGP encryption, and the ability to host as many domains as you want on a single account. The Basic Hosting Plan allows for easy development by means of powerful features such as PHP, Python and Ruby on Rails programming, and unlimited MySQL databases – everything you need to create a dynamic, interactive website. Perhaps the best feature LunarPages offers is cPanel, a user-friendly software application you are sure to fall in love with. cPanel allows you to manage virtually every aspect of your site, empowering you to create FTP accounts, add on domains, view traffic statistics and much more. Once you’ve got familiar with the simple interface, you’ll discover why cPanel is a number one control panel on the market.

Reliability and Support

LunarPages has survived in the competitive hosting business due to its reliability and high-level support. The company operates three data centers on the West Coast, each optimized to provide the highest degree of availability for your website. You do not have to worry about cheap equipment because this host only utilizes the best breed of server hardware. The company team consists of certified technicians who keep the systems up and running and knowledgeable customer support agents. Its award-winning support system is available to you in a combination of ways, including email, live chat and toll-free phone. It’s nice to find a company so devoted to its customers.

The Verdict

There are not too many bad things to say about LunarPages. These guys can provide just about whatever you need at a reasonable price. Browsing around the web you’ll surely find quite a many happy customers of LunarPanel. Because no service is perfect, you may want to pay LunarPages a visit to find out if they can truly satisfy your unique requirements.

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How To Get Assistance When You Can’t Pay For Your Drugs

Friday, February 26, 2010 by Website Development

 

Prescription medicine help is available to millions of Americans. You have probably heard or seen ads or commercials that individuals can receive their prescription medication for free, or at a low cost. Have you seen the Help For Prescription bus? Television star Montel Williams talks about an outfit who helps patients get help when they can’t come up with the money for the medicines they are prescribed. These prescriptions help them with their illness. There is even an orange bus that crosses the countryside to endorse free drugs programs. If cost saving actions are not enough to help meet the cost of drugs, there are a number of plans designed to assist the individual stretch your healthcare dollar. Hospitals, medical schools, government agencies, and maybe pharmaceutical companies themselves provide a range of strategies to help patients in need of assistance. You’ll probable need some assistance applying for these plans, and may perhaps have to make available certain private financial details, however the payback can be enormous.

If you are without healthcare insurance or your medical insurance doesn’t pay for your prescription drugs, receiving the drugs you require might be expensive. For breast cancer patients, this is exceptionally true.

Let’s say you have been receiving chemotherapy, but it causes an upset stomach, therefore you require a anti-nausea drugs to go along with it. You will probably require an iron supplement too since the chemotherapy will cause you to grow to be anemic. It becomes a nasty cycle. It isn’t rare for a cancer patient to have drugs costs as sizeable as their house payment..or larger!

When You Must have Relief Paying for Your Prescription drugs

You absolutely do not want to stop taking your medicine. There are numerous programs offered that offer free and reduced cost prescription assistance.

• Social Worker- Nearly all hospitals have got a social worker who may help you acquire grants and other programs aimed at assisting you with your healthcare requirements. This will be your opening stop in looking for aid. At all times update your doctor if you can’t pay for prescription medication or treatment. He or she may perhaps know of a plan personally to help you, as well.

• PPARx- The Partnership for Patient Assistance is a organization designed at serving those who can not find the money for their prescription drugs. They have created a database of in excess of 275  plans and more than 5000 prescription drugs provided for reduced or no cost aid. They help out in determining what you are qualified for and applying for the assistance. The assistance is free and given online.

• Drug Companies- A large number of citizens would not think drug companies offer aid, on the contrary a lot will. Gsk provides a prescription medication program for those taking their medication and can’t pay for them. Track down the maker of the prescription medication by asking your doctor of medicine or pharmacist and try out the web site for medication assistance programs.

You aren’t the only one with this quandary. There is no basis to be uncomfortable.

 

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